Adworkshop Takes Home Record 11 ADDY Awards from Albany Ad Club


It’s marketing award season at Adworkshop, where the agency’s work just received an unprecedented 11 awards from the Capital Region Ad Federation (CRAF), formerly known as the Albany Ad Club. CRAF released its list of finalists for its Annual ADDY Award categories for excellence in advertising creativity last month, and Adworkshop was a contender for 16 out of 21 submitted entries. These 11 wins mark the most Silver ADDY awards ever presented to Adworkshop in a single year, while also distinguishing the agency as second most successful agency for 2017 ADDY Award winners.

Adworkshop received Silver ADDY Awards in the following categories:

  • Websites – Consumers: Warren County Tourism Department – Visit Lake George
  • Advertising Industry Self-Promotion: Adworkshop VR Premier Campaign
  • Advertising Industry Self-Promotion Integrated Campaign: Adworkshop VR Premier Campaign
  • Digital Creative Technology – Interface & Navigation: Merrill L. Thomas, Inc. – Adirondack Estates Website
  • Product or Service Sales Promotion – Sales Kit or Product Information Sheets: The Wild Center – Wild Center Personas 2017
  • Copywriting: North Country School – Flourish at North County School
  • Integrated Advertising Campaigns – Consumer Campaign-Local: St. Lawrence Health System – SLHS Orthopedic Campaign
  • Websites – Microsites: Golden Arrow Lakeside Resort – A Golden Legacy
  • Branded Content & Entertainment For Online Film, Video & Sound – Single entry – More Than :60 Seconds: Greene County Economic Development – Ride Greene County
  • Internet Commercial – Online Film, Video & Sound Campaign: North County School – North Country School Video Series
  • Film & Video – Animated, Special Effects or Motion Graphics: Champlain National Bank – It’s Cool to Bank Local

The awards dinner was held on March 2 at Proctor’s Theater in Schenectady. The Albany Ad Club’s (now CRAF) annual ADDY Awards are the first level in the three-tier, national ADDYs competition conducted annually by the American Advertising Federation (AAF).

About Adworkshop

Adworkshop is an employee-owned integrated marketing agency providing strategic consulting and creative marketing solutions that help clients solve their evolving business challenges. Rooted in destination marketing from the 1980 Winter Olympic Games, Adworkshop has grown into an agency of 30+ talented employees whose expertise across marketing disciplines leads to innovative strategies and measurable results for destination marketing organizations, tourism businesses, active outdoor companies, educational institutions, health care companies, economic development agencies, and other businesses.

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