Digital Marketing Agency Adds New Hires to Its Employee-Owned Team

LAKE PLACID, NY – Adworkshop, Northern New York's premier employee-owned digital marketing agency, announces the addition of three marketing professionals to the company's growing search marketing, account management, and content, social and public relations teams.

Jessica Kleppang brings her expertise in communications planning and social media management to Adworkshop. Jessica has a Masters Degree from Ithaca College in Strategic Communications, and a bachelor's degree from the State University of New York College at Potsdam. Jessica joins the growing Interactive and Search Marketing teams and she spent her first week attending the Search Marketing Expo (SMX) in New York City.

Apryl Dervay joins the Adworkshop team as an Account Executive, and will work with clients to solve their business problems and capture opportunities with results-based marketing tactics. Apryl brings to Adworkshop an infectious energy and creative spirit coupled with marketing, research and resource management experience. She has an MBA from Lake Erie College and a bachelor's degree in Marketing and Human Resource Management from Kent State University.

Kate Monohan joins Inphorm, Adworkshop's public relations division, as a Publicist and Editorial Content Coordinator. Kate earned her Master's Degree in Public Relations from Syracuse University's S.I. Newhouse School of Public Communications, and a bachelor's degree from the University of Connecticut in Journalism and American Studies. She recently worked as a tourism intern for Development Counsellors International in Manhattan, gaining insight into destination tourism marketing and promotion.

"We are a nimble marketing agency – these hires reflect our agency's adjustments and growth in the ever-changing marketing landscape to ensure we provide high quality work to our clients," states Darcy Norfolk, General Manager. "We are excited to have experienced and educated professionals coming to the area to join our employee-owned team."

From Left: Jessica Kleppang, Kate Monohan and Apryl Dervay.