External Forces Affecting Tourist Destinations
Re cently, BP handed out $50 Million to Gulf States affected by the Deepwater oil spill disaster. They had sued, claiming that even if many of the ir beaches remain clean, the traveling public would not be aware of that. Already, Tripadvisor searches for Gulf State destinations has plummeted. Unfortunately, I don't think any amount of advertising will change people's perceptions of what the Gulf Coast is now becoming.
Update: panama City is running a digital billboard campaign with daily updated images of its pristine coast line and beach.
Over in Arizona, the new immigration law passed has prompted many boycotts that have amounted to a loss of up to $10 million in tourism revenue. The sad part is that the call to boycott will result in hurting the people with hospitality jobs, who really had nothing to do with creating the immigration law in the first place. Even Arizona Iced Tea is facing backlash, and they're brewed in New York!





Comments
Post new comment